
I've always had a tough time with wine clubs over the years. On the one hand, there are so few wineries whose wines are so in tune with my palate and the styles that I like, that I don't find it worthwhile to join their club and be forced into some wines that I don't absolutely love. I've also joined many a wine club at a winery whose stable of vino changes over the years, so much so that I quit due to the change in my palate or their winemaker's.
On the other hand, once I find that match, I love the convenience and thrill of getting that box of wine in the mail at
my day job and knowing that I've just received some great wine that I'm going to be slurping in the future. That match occurs pretty rarely, more so as I expand my palate...there's also the issue of boredom, in that you receive so many wines this way that you don't get the chance to go out and shop for new wines that you've never tried.
One new wine site has changed that equation.
WineQ.com has managed to come up with one of those ideas where you just have to hit your head and say "ACK! Why didn't I think of that (and implement it really well)!?!"