
I had the rather outstanding opportunity to go to my first
Wine 2.0 event last Thursday, their "
New Releases Only" wine-tasting at
Varnish, a wine bar and art gallery in San Francisco. I've been to Varnish a lot over the years since it opened to grab a break from working at the Wednesday happy hour party
Qoöl at
111 Minna Gallery around the corner. As a nice aside, it also doubled as a great way to spend the night of my 30th birthday. So, I grabbed my friend Alberto from Minna and we headed over to the party.
Wine 2.0 is, essentially, a wine industry networking group that intends to push wine into the open source and social networking new world that is "
Web 2.0." Really though, that's kind of a stuffy description for what is a really cool and vibrantly active group of young wine entrepreneurs and aficionados. I kind of think of them as the next generation of
"Wine Brats," but taking a different sort of approach than that organization (though Wine Brats is
still going strong!). Despite this younger crowd pushing this movement, I was happy to see a widely diverse group of 200+ patrons that at the event that were all over the age map.